Now Dont Start That Again Gif

Author's Note: This post on how to make an animated GIF (without Photoshop) was updated to include data on how to add GIFs to Facebook, Twitter, and popular content management systems.

Who said GIFs are just for fun? They're incredibly useful for businesses and marketers.

Aside from social media, companies are incorporating GIFs in paid advert campaigns on social media platforms, in customer support manufactures on their website, on landing pages and microsites, and in email marketing campaigns.

Why?

Unlike static photos or videos, GIFs are quick and like shooting fish in a barrel to make, and they require no additional software or plugins. Meliorate yet, GIFs can significantly improve the user experience on your blog or website. And, unlike a video, GIFs generally have pocket-size file sizes, allowing them to load faster and with better quality.

They can also reduce user friction. Think about information technology: instead of clicking on an embedded video tutorial on how to use a feature, you can share a serial of brusque GIFs that'll educate a viewer in half the time.

*Here'southward how to leverage Google Optimize (free) to test GIFs on your website

If you're interested in incorporating GIFs into your marketing toolkit only don't have whatever experience with Photoshop, I'll show you how to apply v gratis tools to create original GIFs.

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How to create a GIF without photoshop

1. GIPHY's GIF Maker

GIPHY, the company with the globe'due south largest library of animated GIFs, at present offers a GIF Maker that is complimentary and then much fun to use. GIF Maker allows yous to create animated GIFs from video files, YouTube links, existing GIFs, and even yet photos.

Hither's How It Works:

Drag and drop a video file, or enter a video URL from YouTube, Vimeo, or another GIPHY page. You can also upload a series of photos to create an animated photo slideshow.

In one case you've uploaded your file, you'll exist taken to a screen where y'all tin can begin editing your GIF.

Next, trim your video to a duration of nigh 2-vi seconds. This will ensure that your file size is small enough to load quickly on social media and blogging platforms.

If you'd like, yous can add together a explanation, stickers, or drawings to your GIF. In one case yous're happy with your GIF, upload it, and add a couple of tags to make it easier for other people to find.

And voila! You've made your GIF! You tin at present salve it and upload it to your website or blog.

What I Similar Nearly GIPHY'south GIF Maker

• It'due south easy to use and navigate
• Instructions on how to edit the length of your GIF is clear. There are two separate bars for start time and GIF duration.
• The customizable features (i.e. Blithe captions, stickers, etc.) are robust and contemporary.
• Allows you to create GIFs from several unlike sources, including static images.

What I Don't Like About GIPHY's GIF Maker

• GIPHY'southward GIF Maker doesn't give yous the option of making your GIFs private. Proceed that in heed if you create GIFs of your colleagues or your production.

As a free tool, it's simple to utilize and has the exact characteristic I'm looking for. GIPHY's GIF Maker is definitely a tool I'll highly recommend.

2. GIFs.com

Some other super-simple tool is GIFs.com, an online tool that turns YouTube videos, Vine videos, and Instagram videos into editable GIFs. Notation that while you can create GIFs for free on this platform, you lot'll have to get a paying subscriber in order to access some features.

With that being said, they do offering some options that you won't discover anywhere else, like Instant Furnishings and themed stickers.

Here's How Information technology Works:

Copy and paste a link to a short video you lot'd like to plow into a GIF.

On the timeline at the bottom of your screen, indicate your GIF's starting time and cease time, also as length. Then, being customizing your GIF with their selection of themed stickers, Instant Effects, and customizable fonts for captions.

When you lot're washed, add together a name to your GIF, some tags to brand it hands searchable, and y'all're done!

What I Like Virtually GIF.com

• GIF.com is super easy to use. Information technology took me less than 5 minutes to create a GIF.
• Offers standard fonts, like Arial, for GIF captions.
• Offers advanced editing options, similar the ability to change the opacity of a sticker.

What I Don't Like About GIF.com

• GIF.com don't offer some cardinal features if you lot're a free user. For case, you tin can't remove their watermark from your GIF, yous tin't resize or compress the file, and y'all tin't download the original file to your desktop computer unless you are a paying subscriber.
• Editing a GIF's length and duration isn't very clear.

Overall, while I did enjoy GIF.com's Instant Effects and sticker options, I wouldn't recommend becoming a paid subscriber for features you tin find for free on GIPHY'southward GIF Maker and other online tools.

3. Imgur's Video to GIF

Ever use a tool similar ClipConverter to plough a YouTube video into an mp3 file? Imgur does virtually the verbal same matter past converting videos into GIFs.

If yous're looking for a tool without the bells and whistles GIF.com or GIPHY's GIF Maker accept, Video to GIF is for you. It doesn't take themed stickers, fun filters, or customizable fonts for captions, only it volition help you create a loftier-quality GIF in no time.

Hither's How Information technology Works:

Enter the URL of the video yous'd like to turn into a GIF.

Under the video preview, Video to GIF will prompt y'all to select a start time, and then betoken the length of your GIF.

When you're washed, hitting the "Create GIF" button and your GIF will exist ready to share and download.

What I Like Well-nigh Imgur's Video to GIF

• This is the fastest tool I've e'er used to create a GIF before.
• Only supports videos uploaded online. You lot're out of luck if you just take an .mp3 file

What I Don't Like About Imgur's Video to GIF

• There aren't plenty options to help customize GIFs (i.e. no stickers, filters, dynamic captions, etc.)
• The groundwork of the caption is black by default. Information technology really doesn't wait expert on an blithe GIF.
• Just available on desktop.

Overall, if y'all want to create a super-elementary GIF in a curt amount of time, give Imgur's Video to GIf tool a try.

iv. Boomerang for Instagram

Dissimilar other GIF-creating apps, Boomerang for Instagram is a mobile app that takes a burst of photos and stitches them together into a GIF that plays forward and backward with no editing required.

Hither's How It Works:

Printing the photo button, concord for a few seconds, and voila! That's all in that location is to it. When y'all're satisfied with your Boomerang, you lot can instantly share information technology on Facebook or Instagram, or save it to share on another platform. Here'south a curt video that shows yous how it works.

What I Like Almost Boomerang for Instagram

• It's incredibly unique! Having a GIF that plays forward and astern–instead of looping–actually makes my GIF stand out.
• Information technology's incredibly fast and easy-to-use.
• Easy to share GIFs direct to social media.

What I Don't Similar Nearly Boomerang for Instagram

• Can't use videos or photos to create GIFs.
• Only available as a mobile app.
• Cannot customize the video with a explanation, filters, or stickers.

Overall, I really similar Boomerang for Instagram, particularly for creating and sharing original GIFs of your product or squad in action.

5. LICECap

As a marketer, my favorite GIF creator of all time is LICECap , a free blithe screen capture tool. It's allowed me to create several "How To" articles demonstrating how to use features in a desktop app.

It'southward also how I created every single GIF in this article!

Here's How Information technology Works

When you open the desktop app, LICECap will display an open window that you can suit to fit the whole screen or merely a portion of the screen you'd like to capture.

In the bottom right-hand corner, striking the record button and select a file name for your GIF. Then proceed to interact with any yous're recording. You can also pause the recording and reposition the window if yous'd like.

When you're washed, LICECap automatically saves your GIF that you lot tin can use in your content.

What I Similar About LICECap

• Unlike any of the other tools mentioned above, LICECap allows me to create GIFs of a product in real-fourth dimension. No URLs or .mp3 files required.
  *It's also very easy to employ. For instance, I save time by non having to fix a length or duration.
• You tin can also specify a maximum FPS (frames per second) to allow throttling CPU usage.

What I Don't Similar Nigh LICECap
* The saved GIFs files are large and can take up a lot of infinite, so keep your GIFs short.

LICECap is a tool every marketer and entrepreneur should take in their content marketing toolkit.

The Best Places To Use Animated GIFs

Now that you know how to make a GIF, y'all should probably also know the platforms that support GIFs and the different ways to add animated GIFs to your content strategy. Allow's jump right in!

Facebook

GIFs are at present becoming manner more popular on Facebook–probably considering they're easier to create and share on Facebook than videos.

The problem, notwithstanding, was that in order to upload a GIF to Facebook, you would take to share it using a GIPHY link, which was far from ideal.

Now, Facebook allows yous to search for GIFs and add them to a Facebook mail service–without whatsoever share links! Hither's how it works:

• Go to your Facebook page and make a Facebook Post.
• When you create a Facebook post, Facebook volition display a drop-downwards menu that gives you the option to add a photograph or video, tag friends in your postal service, bank check in at a location, etc. Select the GIF option in that bill of fare.
• Next, Facebook will display some other drib-down card that allows you to search for the GIF of your option.

• When you've found the perfect reaction GIF, select it and information technology'll be automatically added to your Facebook post. Note that when you add a GIF to your post, it volition announced static, but it will be animated once you've published the post.
• Finally, add together a tricky caption, if you haven't already, and hit Post!

At present, this process only applies to a personal Facebook business relationship. Hither'southward how to share GIFs on your company's concern folio:

• Find a reaction GIF that you lot'll like to employ on Google Images or on GIPHY. Download information technology and save the file to your desktop.
• Next, log into Facebook, get to your company's concern folio, and log into Business Managing director.
• Under the Page tab, scroll down a chip to create a new Facebook postal service.
• Write a explanation for your post.
• Next, elevate your GIF file from your desktop into the Facebook post. This volition upload your GIF as a video. Notation: don't panic if you don't encounter a screencap of your GIF in video thumbnail. That just means Facebook hasn't uploaded your GIF just yet.

• When you're happy with your explanation, go ahead and hit Publish. When your post is published, you'll see your animated GIF in activity!

*P.S. Have you seen Facebook Ads • Your Ultimate Marketing FAQ Guide ?

Twitter

Thankfully, Twitter makes it super like shooting fish in a barrel to attach GIFs to your tweets. Hither are ii super simple means to add GIFs to your tweets.

• The Drag and Driblet Method: You tin add a GIF from your calculator by simply dragging your GIF from your desktop to the Compose new Tweet box. After calculation your GIF to your tweet, it'll immediately appear in its blithe form. Finally, hit Tweet to publish your post.

• Alternatively, you can employ Twitter's integration with GIPHY to search for a GIF to add to your tweet. Offset, click the GIFoption in the Compose new Tweet module. So search and select a GIF to add to your tweet. Striking Tweet to publish your mail and that's it!

Content Management Systems

Of class, I can't forget about uploading GIFs to your website or weblog! While every content management system is dissimilar, the process of uploading a GIF is exactly the same equally uploading a photo or video. Here are instructions on how to upload GIFs on WordPress, Ghost, and Squarespace.

Making an animated GIF is easy

Clearly, there'due south plenty of complimentary options that make this type of content creation super piece of cake.

Every bit a quick recap, the 5 tools that'll assistance you create a gif are:

1. GIF Maker
2. GIFs.com
3. Video to GIF
4. Boomerang for Instagram
5. LICECap (personal favorite, as a marketer)

And so, get and create GIFs… and test them on your website, in your onboarding, embed them in email marketing, share them on social, and come across if the improve paid-advertising performance! Not sure which test to starting time with? Nosotros Wrote The 100-Page Step-By-Pace Growth Audit Guide You lot Need

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Source: https://ladder.io/blog/animated-gifs

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